How to build your personal brand through podcast guesting?

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Transcript:

(AI Generated)

So what we start with is training and regardless of whether somebody is seasoned or they've never done podcasting before, that's where we start. My big personal branding vehicle and tool is podcast guesting. I feel there is so much to gain from this initiative that you can utilize in so many different ways.

And this is a lot of people fall short because they don't maximize what they're getting from these podcast interviews there. There's so much to gain if you do it right. So that's where we start finding your story, finding your confidence, seeing where you're at. Having a respect for the medium and what the other person is looking to accomplish will allow you to root your efforts and value.

Give them what they need so they can give you what you need. And everybody wins because you'll have synergy and that's where the great content and the great conversations come from.

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People do business with other people

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A lot of people get thrown off by not being perfect from the start