Jens Heitland

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352 - This is Why I Give a 100% Money Back Guarantee

Discover why offering a 100% money-back guarantee builds trust, confidence, and results in high-level leadership programs. Explore a bold approach to client success that sets the bar high for delivering value.

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This is Why I Give a 100% Money Back Guarantee

Trust is the cornerstone of any meaningful professional relationship, but how far are you willing to go to prove your commitment to delivering value? In today’s episode of The Daily Hint with Jens Heitland, we delve into a bold approach: offering a 100% money-back guarantee.

This guarantee isn’t just a sales tactic—it’s a reflection of unwavering confidence in the quality of service and the ability to deliver on promises. Jens shares why he applies this principle to his CEO Thought Leadership Program, ensuring that every client achieves the agreed-upon outcomes within one year—or receives their investment back in full.

The guarantee serves two key purposes. First, it builds trust right from the start, showing clients that their goals are taken seriously. Second, it underscores Jens’ conviction in the program’s effectiveness. When you’re confident enough to put everything on the line, that confidence is contagious—it motivates both the service provider and the client to collaborate towards success.

This episode challenges you to consider the value of standing behind your work with bold promises. Would you be willing to offer a similar guarantee in your field? What would it take for you to operate with that level of assurance?

Listen now to uncover the mindset and strategy behind this innovative approach to leadership and client satisfaction.

Highlights:

00:00 Introduction to the Money Back Guarantee

00:36 Building Trust and Confidence

00:42 Personal Conviction and Client Reflection

00:55 Collaborative Success

Links:

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Equipment and Software that I use for my Videos and Podcasts!   

Jens Equipment and Software overview: https://www.jensheitland.com/equipment

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Books that I read and recommend.

My Book Recommendations: https://www.jensheitland.com/books

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Here are the ways to work with me:

Speaking: https://www.jensheitland.com/speaking

Leadership Skills Assessment: https://www.wearesucceed.com/

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Connect with me!   

LinkedIn: https://www.linkedin.com/in/jensheitland/

Facebook: https://www.facebook.com/JensHeitlandofficial/

Instagram: https://www.instagram.com/jensheitland/

TikTok: https://www.tiktok.com/@jensheitland

X/Twitter: https://twitter.com/jensheitland

Newsletter: https://www.jensheitland.com/newsletter

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Subscribe and Listen to The Jens Heitland Show Podcast HERE: 

YT: https://www.youtube.com/channel/UCjuSGi1feauCNSER3IKuGWg

Web: https://www.jensheitland.com/podcasthome

Apple: https://podcasts.apple.com/us/podcast/the-jens-heitland-show-human-innovation/id1545043872?uo=4

Spotify: https://open.spotify.com/show/7H0GWMGVALyXnnmstYA1NL

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Subscribe and Listen to The Daily Hint with Jens Heitland Podcast HERE: 

YT: https://www.youtube.com/channel/UC2tLdutVh6b6nCBgWQ817eQ

Web: https://www.jensheitland.com/the-daily-hint

Apple: https://podcasts.apple.com/us/podcast/the-daily-hint-with-jens-heitland/id1722930497

Spotify: https://open.spotify.com/show/4T02uYPvcOrajPC6FgH64r?si=8aab1e7683204160&nd=1&dlsi=0f69c72af017454a

Transcript:

This is why I give a 100 percent money back guarantee for our CEO thought leadership program. When I work with CEOs, I believe that my product is so strong and the service is so strong that we are delivering that. For me, it's 0 percent chance that they are not reaching what we are setting out in the beginning.

And that's why I can give this bold statement that if you don't get to the result that we are agreeing on within one year, you get 100 percent money back. And this is quite a substantial number of giving back. Why do I do this? I want to build trust in the beginning, obviously, and that's a sales tactic.

But even more important, I'm so much convinced that this is working, that I'm using it for myself. And if I'm using it for myself and I'm so much convinced, then I'm reflecting that to my clients. And they will work together with me and my team to [00:01:00] get the results that they desire. And that's how I can give it.