Jens Heitland

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307 - This is How I Use The Party Invite Strategy

Learn how to use the “Party Invite Strategy” to build new connections and open doors in your career. Discover a unique approach to networking that makes others eager to connect you to valuable opportunities. Listen for tips that could change the way you approach your professional network.

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This is How I Use The Party Invite Strategy

Let's dive into a technique I call the “Party Invite Strategy,” a simple yet effective approach that has transformed how my clients and I build meaningful professional connections. The idea? Approach networking like an invitation to a party, making others feel excited to attend—or in this case, to connect and engage.

Here’s a quick breakdown of the strategy. Rather than directly asking someone for a favor, you present them with an opportunity, a “party” they might be interested in attending. You frame the invite around something beneficial for them, subtly encouraging them to bring others along or even join themselves. This approach creates a dynamic where people feel compelled to either engage directly or introduce someone in their network who could benefit.

This episode walks you through crafting these “party invites” and explains why the approach works: it’s non-intrusive, feels collaborative, and makes people excited to help. Whether you’re job hunting, looking to expand your network, or aiming to make a strong first impression, the Party Invite Strategy is a game-changer.

Listen to this episode to understand the art of the party invite and see how it can unlock doors to unexpected professional connections.

Highlights:

00:00 Introduction to the Party Invite Strategy

00:11 How the Party Invite Strategy Works

00:13 Executing the Party Invite

00:27 The Power of Indirect Invitations

00:46 Building Connections Through the Party Invite

00:56 Conclusion: The Game-Changing Strategy

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Transcript:

Have you heard about the party invite strategy? The party invite strategy is something I use for my coaches because when they are looking for a new job, I help them to use the party invite to get their foot in the door. And here's how it works. The party invite.

It's a very simple tactic where you reach out to another person, and tell them, Hey, there's something exciting happening, your party. And then you tell them what it is about and what is in it to them. That's the most important part here. And then you're asking them if they know someone who knows someone. That would be interesting.

So you're not directly asking them. You're asking if they know someone and some of them will say, Hey, it's me. I would love to join your party. Or they're saying, Hey, I know Peter. I know Francesca. Maybe she's interested in this. Can I connect you? So you're opening up the party invite and people are happily supporting you to get people to your party.

And that means you're getting connections. You're getting possibilities to talk to people. The party invite is a game changer.